N'Case you were wondering

VEVO Launch

Vevo, the music video joint venture between Universal Music Group and Sony Music Entertainment, is set to launch on Tuesday, Dec 8.

I went to the OurSocialTimes.com conference yesterday. I wouldn’t say it was a thrill, most of the discutions were lacking substance, focused more on features and what can/cannot be accomplished. I would have preffered to see real case studies since everyone is interested if/how/where/etc Social Media works.

If some things were worth it i would mention:

The Power of Listening&Responding: Skype - Robin Grant, Managing Directior at We are social showcased their fantastic implementation and consultancy project for Skype.

I also appreciated the fact that some of the audience agreed that at this point in time no one can guarantee anything when it comes to SM:

- results visible in 3-6 months

- no technological visibility

- the power of the tools is questionable (sentiment analysis)

- hardly any benchmarks

- confusion in getting a common ground for the industry language

- many, many others

I have a guess Google might come up with some good tools for this soon enough.

Some enterprise tools worth mentioning:

http://www.visibletechnologies.com/

http://www.whitevector.com/

http://www.nixonmcinnes.co.uk/